▲10%
$15.41
Avg. Base Hourly Rate (USD)
/ hour
Avg. Base Hourly Rate (USD)
10%
$10.34
MEDIAN
$15.41
90%
$20.60
The average hourly pay for a Social Media Manager is $15.41 in 2025
Hourly Rate
$10 - $21
Bonus
$50 - $5k
Profit Sharing
$0 - $4k
Commission
$0 - $500
Total Pay
$25k - $52k
Is Average Entry-Level Social Media Manager with Social Media Optimization Skills Hourly Pay your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
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What is the Pay by Experience Level for Social Media Managers?
What Do Social Media Managers Do?
Find your market worth – how it works:
Common Health Benefits for a Social Media Manager
Medical
39%
Dental
28%
Vision
24%
None
61%
Gender Breakdown for Social Media Managers
Female
72.2%
Male
25.4%
Prefer to self-define
2.4%
This data is based on 126 survey responses. Learn more about the gender pay gap.
FAQs About Social Media Managers
What is the highest pay for Social Media Managers?
Our data indicates that the highest pay for a Social Media Manager is $20.60 / hour
What is the lowest pay for Social Media Managers?
Our data indicates that the lowest pay for a Social Media Manager is $10.34 / hour
How can Social Media Managers increase their salary?
Increasing your pay as a Social Media Manager is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Social Media Manager that oversees more junior Social Media Managers, this experience can increase the likelihood to earn more.