▲10%
$16.18
Avg. Base Hourly Rate (USD)
/ hour
Avg. Base Hourly Rate (USD)
10%
$11.27
MEDIAN
$16.18
90%
$22.93
The average hourly pay for a Social Media Manager is $16.18 in 2025
Hourly Rate
$11 - $23
Bonus
$101 - $5k
Profit Sharing
$2k - $4k
Commission
$123 - $6k
Total Pay
$25k - $54k
Is Average Entry-Level Social Media Manager Hourly Pay your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
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What is the Pay by Experience Level for Social Media Managers?
What Do Social Media Managers Do?
Find your market worth – how it works:
Common Health Benefits for a Social Media Manager
Medical
34%
Dental
27%
Vision
23%
None
65%
Gender Breakdown for Social Media Managers
Female
79.6%
Male
18.0%
Prefer to self-define
2.1%
This data is based on 378 survey responses. Learn more about the gender pay gap.
FAQs About Social Media Managers
What is the highest pay for Social Media Managers?
Our data indicates that the highest pay for a Social Media Manager is $22.93 / hour
What is the lowest pay for Social Media Managers?
Our data indicates that the lowest pay for a Social Media Manager is $11.27 / hour
How can Social Media Managers increase their salary?
Increasing your pay as a Social Media Manager is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Social Media Manager that oversees more junior Social Media Managers, this experience can increase the likelihood to earn more.