Average Early-Career Social Media Specialist with Social Media Optimization Skills Salary in Austin, Texas

$51,587
Avg. Base Salary (USD)
25%
$45k
MEDIAN
$52k
75%
$56k

The average salary for a Social Media Specialist is $51,587 in 2025

Base Salary
$45k - $56k
Bonus
$0 - $765
Total Pay
$42k - $58k
Is Average Early-Career Social Media Specialist with Social Media Optimization Skills Salary in Austin, Texas your job title? Find out what you should be paid
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What Do Social Media Specialists Do?

Social Media Specialist Tasks
  • Write, develop, and strategize for online content production and scheduling.
  • Assist with crisis and negative news communications.
  • Develop outreach and partner programs with relevant individuals and communities.
  • Track metrics on audience, content, views, and competitors.
  • Work with teams to identify social media content, topics, and information flow.
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FAQs About Social Media Specialists

What is the highest pay for Social Media Specialists in Austin?

Our data indicates that the highest pay for a Social Media Specialist in Austin is $NaN / year

What is the lowest pay for Social Media Specialists in Austin?

Our data indicates that the lowest pay for a Social Media Specialist in Austin is $NaN / year

How can Social Media Specialists increase their salary?

Increasing your pay as a Social Media Specialist is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Social Media Specialist that oversees more junior Social Media Specialists, this experience can increase the likelihood to earn more.