▼32%
$60,853
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$41k
MEDIAN
$61k
90%
$92k
The average salary for a Social Media Marketing Manager is $60,853 in 2025
Base Salary
$41k - $92k
Bonus
$503 - $9k
Total Pay
$34k - $93k
Is Average Social Media Marketing Manager with Content Management Skills Salary your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
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What is the Pay by Experience Level for Social Media Marketing Managers?
What Do Social Media Marketing Managers Do?
Find your market worth – how it works:
Common Health Benefits for a Social Media Marketing Manager
Medical
56%
Dental
50%
Vision
44%
None
44%
Gender Breakdown for Social Media Marketing Managers
Female
84.2%
Male
14.2%
Prefer to self-define
1.7%
This data is based on 120 survey responses. Learn more about the gender pay gap.
FAQs About Social Media Marketing Managers
What is the highest pay for Social Media Marketing Managers?
Our data indicates that the highest pay for a Social Media Marketing Manager is $92k / year
What is the lowest pay for Social Media Marketing Managers?
Our data indicates that the lowest pay for a Social Media Marketing Manager is $41k / year
How can Social Media Marketing Managers increase their salary?
Increasing your pay as a Social Media Marketing Manager is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Social Media Marketing Manager that oversees more junior Social Media Marketing Managers, this experience can increase the likelihood to earn more.