Average Retail General Manager (GM) with People Management Skills Salary in San Jose, California

$80,680
Avg. Base Salary (USD)
25%
$50k
MEDIAN
$81k
75%
$100k

The average salary for a Retail General Manager (GM) is $80,680 in 2025

Base Salary
$50k - $100k
Bonus
$0 - $20k
Commission
$0 - $10k
Total Pay
$60k - $100k
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FAQs About Retail General Manager (GM)s

What is the highest pay for Retail General Manager (GM)s in San Jose?

Our data indicates that the highest pay for a Retail General Manager (GM) in San Jose is $NaN / year

What is the lowest pay for Retail General Manager (GM)s in San Jose?

Our data indicates that the lowest pay for a Retail General Manager (GM) in San Jose is $NaN / year

How can Retail General Manager (GM)s increase their salary?

Increasing your pay as a Retail General Manager (GM) is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Retail General Manager (GM) that oversees more junior Retail General Manager (GM)s, this experience can increase the likelihood to earn more.