Marketing Director Reviews - Page 29

READ MARKETING BOOKS.

Don't take the first offer. Go with your gut, pad it to allow for wiggle room (don't go crazy on the padding) and then stick to your guns.

I was always a highly productive individual contributor, so my biggest challenge with becoming a marketing director and managing a team was learning how to effectively delegate - both to provide a fulfilling work experience for my team members, but also to plain old get the work done. My instinct was to want to do the work myself...but no one wins in that scenario. It took some time - and open communication with my team members - to learn how to effectively delegate and become a manager of people rather than a marketing manager.

Make friends with everyone. You cannot cooperate too much. Collaboration is key. Learn all you can about social media. Your reputation is the hardest thing to obtain but you will be rewarded many times over with new patients. Give everyone the best possible experience. Thank them for choosing you! Review your processes regularly. Take the time to understand if it could be better and then change those things understanding that change is not easy for most. Be patient. What you put out is what you will get back so do your best work always.

I would share my knowledge about the best way to integrate yourself into a new community and make an impression when opening a new business or starting a new creative marketing venture. Joining local business support organizations, arts councils, bank clubs and of course the area CVB keeps you at the front of the line and makes it easy to develop business partnerships.