▼51%
$84,862
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$53k
MEDIAN
$85k
90%
$139k
The average salary for a Market Researcher is $84,862 in 2025
Base Salary
$53k - $139k
Bonus
$5k - $14k
Total Pay
$49k - $144k
Is Average Mid-Career Market Researcher with Research Analysis Skills Salary your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
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What is the Pay by Experience Level for Market Researchers?
What Do Market Researchers Do?
Find your market worth – how it works:
Common Health Benefits for a Market Researcher
Medical
83%
Dental
83%
Vision
67%
None
17%
Gender Breakdown for Market Researchers
Female
85.7%
Male
14.3%
This data is based on 7 survey responses. Learn more about the gender pay gap.
FAQs About Market Researchers
What is the highest pay for Market Researchers?
Our data indicates that the highest pay for a Market Researcher is $139k / year
What is the lowest pay for Market Researchers?
Our data indicates that the lowest pay for a Market Researcher is $53k / year
How can Market Researchers increase their salary?
Increasing your pay as a Market Researcher is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Market Researcher that oversees more junior Market Researchers, this experience can increase the likelihood to earn more.