▲27%
$48,202
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$35k
MEDIAN
$48k
90%
$67k
The average salary for a Brand Strategist is $48,202 in 2025
Base Salary
$35k - $67k
Bonus
$425 - $4k
Total Pay
$35k - $67k
Is Average Entry-Level Brand Strategist with Research Analysis Skills Salary your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
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What is the Pay by Experience Level for Brand Strategists?
What Do Brand Strategists Do?
Brand Strategist Tasks
- Develop unique and innovative methods for introducing to a product and making it memorable to the public.
- Oversee the development of marketing plans and evaluate the impact of marketing efforts.
- Create an advertising message which defines and describes the product in a way that makes it appealing to the public.
- Conduct market research to determine customer demographics and the best strategies for reaching customers.
Find your market worth – how it works:
Common Health Benefits for a Brand Strategist
Medical
92%
Dental
80%
Vision
64%
None
4%
Gender Breakdown for Brand Strategists
Female
77.8%
Male
22.2%
This data is based on 18 survey responses. Learn more about the gender pay gap.
FAQs About Brand Strategists
What is the highest pay for Brand Strategists?
Our data indicates that the highest pay for a Brand Strategist is $67k / year
What is the lowest pay for Brand Strategists?
Our data indicates that the lowest pay for a Brand Strategist is $35k / year
How can Brand Strategists increase their salary?
Increasing your pay as a Brand Strategist is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Brand Strategist that oversees more junior Brand Strategists, this experience can increase the likelihood to earn more.