Avg. Base Salary (USD)
The average salary for a Web Analytics Specialist is $46,479 in 2025
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What Do Web Analytics Specialists Do?
- Import, clean, review, expand, validate and document datasets.
- Engage across units to identify and meet data needs.
- Define metrics and track, analyze and report on specific project outcomes.
- Organize, interpret and summarize findings, creating presentations and reports.
- Analyze data using statistical methods to identify trends, meet organizational goals and feed dashboards.
Common Health Benefits for a Web Analytics Specialist
Gender Breakdown for Web Analytics Specialists
FAQs About Web Analytics Specialists
What is the highest pay for Web Analytics Specialists in Houston?
Our data indicates that the highest pay for a Web Analytics Specialist in Houston is $NaN / year
What is the lowest pay for Web Analytics Specialists in Houston?
Our data indicates that the lowest pay for a Web Analytics Specialist in Houston is $NaN / year
How can Web Analytics Specialists increase their salary?
Increasing your pay as a Web Analytics Specialist is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Web Analytics Specialist that oversees more junior Web Analytics Specialists, this experience can increase the likelihood to earn more.