▼25%
$67,429
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$51k
MEDIAN
$67k
90%
$91k
The average salary for a Social Media Manager is $67,429 in 2025
Base Salary
$51k - $91k
Bonus
$2k - $13k
Total Pay
$42k - $93k
Is Average Social Media Manager with Content Management Skills Salary in New York, New York your job title? Find out what you should be paid
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What is the Pay by Experience Level for Social Media Managers?
What Do Social Media Managers Do?
Find your market worth – how it works:
Common Health Benefits for a Social Media Manager
Medical
71%
Dental
62%
Vision
58%
None
27%
Gender Breakdown for Social Media Managers
Female
80.7%
Male
17.5%
Prefer to self-define
1.8%
This data is based on 57 survey responses. Learn more about the gender pay gap.
FAQs About Social Media Managers
What is the highest pay for Social Media Managers in New York?
Our data indicates that the highest pay for a Social Media Manager in New York is $91k / year
What is the lowest pay for Social Media Managers in New York?
Our data indicates that the lowest pay for a Social Media Manager in New York is $51k / year
How can Social Media Managers increase their salary?
Increasing your pay as a Social Media Manager is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Social Media Manager that oversees more junior Social Media Managers, this experience can increase the likelihood to earn more.