▼23%
$50,480
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$35k
MEDIAN
$50k
90%
$70k
The average salary for a Social Media Content Manager is $50,480 in 2025
Base Salary
$35k - $70k
Bonus
$972 - $2k
Total Pay
$32k - $68k
Is Average Early-Career Social Media Content Manager with Copywriting Skills Salary your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
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What is the Pay by Experience Level for Social Media Content Managers?
Find your market worth – how it works:
Common Health Benefits for a Social Media Content Manager
Medical
62%
Dental
51%
Vision
43%
None
38%
Gender Breakdown for Social Media Content Managers
Female
91.7%
Male
8.3%
This data is based on 24 survey responses. Learn more about the gender pay gap.
FAQs About Social Media Content Managers
What is the highest pay for Social Media Content Managers?
Our data indicates that the highest pay for a Social Media Content Manager is $70k / year
What is the lowest pay for Social Media Content Managers?
Our data indicates that the lowest pay for a Social Media Content Manager is $35k / year
How can Social Media Content Managers increase their salary?
Increasing your pay as a Social Media Content Manager is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Social Media Content Manager that oversees more junior Social Media Content Managers, this experience can increase the likelihood to earn more.