Avg. Base Salary (USD)
The average salary for a Social Media Analyst is $73,800 in 2025
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What Do Social Media Analysts Do?
- Collect, structure, and store information from social media in databases, including appropriate metadata.
- Write copy and produce content for social media platforms within organizational guidelines.
- Define key variables to track and understand brand and customer perceptions and behavior.
- Create and interpret reports on current state of the field, gaps, and opportunities.
- Apply statistical techniques to extract business-relevant findings and make strategic recommendations.
Common Health Benefits for a Social Media Analyst
Gender Breakdown for Social Media Analysts
FAQs About Social Media Analysts
What is the highest pay for Social Media Analysts?
Our data indicates that the highest pay for a Social Media Analyst is $NaN / year
What is the lowest pay for Social Media Analysts?
Our data indicates that the lowest pay for a Social Media Analyst is $NaN / year
How can Social Media Analysts increase their salary?
Increasing your pay as a Social Media Analyst is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Social Media Analyst that oversees more junior Social Media Analysts, this experience can increase the likelihood to earn more.