▼7%
$50,916
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$31k
MEDIAN
$51k
90%
$61k
The average salary for a Social Media Analyst is $50,916 in 2025
Base Salary
$31k - $61k
Bonus
$1k - $7k
Total Pay
$33k - $73k
Is Average Social Media Analyst with Web Analytics Skills Salary in New York, New York your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
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What is the Pay by Experience Level for Social Media Analysts?
▲1%
What Do Social Media Analysts Do?
Social Media Analyst Tasks
- Collect, structure, and store information from social media in databases, including appropriate metadata.
- Write copy and produce content for social media platforms within organizational guidelines.
- Define key variables to track and understand brand and customer perceptions and behavior.
- Create and interpret reports on current state of the field, gaps, and opportunities.
- Apply statistical techniques to extract business-relevant findings and make strategic recommendations.
Find your market worth – how it works:
Common Health Benefits for a Social Media Analyst
Medical
64%
Dental
55%
Vision
36%
None
36%
Gender Breakdown for Social Media Analysts
Female
100.0%
This data is based on 6 survey responses. Learn more about the gender pay gap.
FAQs About Social Media Analysts
What is the highest pay for Social Media Analysts in New York?
Our data indicates that the highest pay for a Social Media Analyst in New York is $61k / year
What is the lowest pay for Social Media Analysts in New York?
Our data indicates that the lowest pay for a Social Media Analyst in New York is $31k / year
How can Social Media Analysts increase their salary?
Increasing your pay as a Social Media Analyst is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Social Media Analyst that oversees more junior Social Media Analysts, this experience can increase the likelihood to earn more.