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Last updated Jan 21 2025
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Senior Copywriter Reviews
What is it like working as a Senior Copywriter?
January 2016
CTRL + C, CTRL + V... PROFIT!
Senior Copywriter:
As a young writer, I spent way too much time trying to be creative.
Today, I know that a consistent brand voice is key. Taglines and boilerplate copy are a writer's best friend. There's no need to re-invent the wheel.
I also encourage young writers to immerse yourself in your subject matter as much as possible. Know your subject/product inside and out, so that your writing is honest and accurate. We have a responsibility, as writers, to accurately represent our subject matter.
January 2016
Not just writing.
Senior Copywriter:
Lot more responsibility as you grow and learn. Not just limited to content writing but strategy, planning and account management.
May 2015
Sometimes you're a hero. Sometimes you're a zero.
Senior Copywriter:
Keep trucking. Tomorrows always a new day.
March 2014
Be ready for change.
Senior Copywriter:
Especially in the website and online world, rules change due to SEO mostly. The writing doesn't change as much as the rules - like writing H1s, H2s, linking, etc.
October 2013
LEARN TO SPELL then ignore the rules
Senior Copywriter:
Never be governed by the way things are done - never forget why structure is important.
Above all remember your job is to sell - ideas, products, opportunities - to businesses and above all to people.
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