▼13%
$59,736
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$38k
MEDIAN
$60k
90%
$104k
The average salary for a Publicist is $59,736 in 2025
Base Salary
$38k - $104k
Bonus
$496 - $6k
Profit Sharing
$0 - $400
Total Pay
$39k - $250k
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What is the Pay by Experience Level for Publicists?
What Do Publicists Do?
Find your market worth – how it works:
Common Health Benefits for a Publicist
Medical
59%
Dental
59%
Vision
47%
None
41%
Gender Breakdown for Publicists
Female
80.0%
Male
20.0%
This data is based on 15 survey responses. Learn more about the gender pay gap.
FAQs About Publicists
What is the highest pay for Publicists in Los Angeles?
Our data indicates that the highest pay for a Publicist in Los Angeles is $104k / year
What is the lowest pay for Publicists in Los Angeles?
Our data indicates that the lowest pay for a Publicist in Los Angeles is $38k / year
How can Publicists increase their salary?
Increasing your pay as a Publicist is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Publicist that oversees more junior Publicists, this experience can increase the likelihood to earn more.