▼30%
$137,728
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$98k
MEDIAN
$138k
90%
$182k
The average salary for a Marketing Research Director is $137,728 in 2025
Base Salary
$98k - $182k
Bonus
$187 - $49k
Profit Sharing
$0 - $5k
Commission
$0 - $11k
Total Pay
$104k - $205k
Is Average Experienced Marketing Research Director Salary your job title? Find out what you should be paid
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What is the Pay by Experience Level for Marketing Research Directors?
What Do Marketing Research Directors Do?
Find your market worth – how it works:
Common Health Benefits for a Marketing Research Director
Medical
90%
Dental
87%
Vision
87%
None
10%
Gender Breakdown for Marketing Research Directors
Female
83.3%
Male
16.7%
This data is based on 24 survey responses. Learn more about the gender pay gap.
FAQs About Marketing Research Directors
What is the highest pay for Marketing Research Directors?
Our data indicates that the highest pay for a Marketing Research Director is $182k / year
What is the lowest pay for Marketing Research Directors?
Our data indicates that the lowest pay for a Marketing Research Director is $98k / year
How can Marketing Research Directors increase their salary?
Increasing your pay as a Marketing Research Director is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Marketing Research Director that oversees more junior Marketing Research Directors, this experience can increase the likelihood to earn more.