▼4%
$94,652
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$70k
MEDIAN
$95k
90%
$127k
The average salary for a Market Research Manager is $94,652 in 2025
Base Salary
$70k - $127k
Bonus
$2k - $19k
Total Pay
$76k - $139k
Is Average Mid-Career Market Research Manager with Strategy Skills Salary your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
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What is the Pay by Experience Level for Market Research Managers?
▲15%
What Do Market Research Managers Do?
Find your market worth – how it works:
Common Health Benefits for a Market Research Manager
Medical
90%
Dental
90%
Vision
90%
None
10%
Gender Breakdown for Market Research Managers
Female
54.5%
Male
45.5%
This data is based on 11 survey responses. Learn more about the gender pay gap.
FAQs About Market Research Managers
What is the highest pay for Market Research Managers?
Our data indicates that the highest pay for a Market Research Manager is $127k / year
What is the lowest pay for Market Research Managers?
Our data indicates that the lowest pay for a Market Research Manager is $70k / year
How can Market Research Managers increase their salary?
Increasing your pay as a Market Research Manager is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Market Research Manager that oversees more junior Market Research Managers, this experience can increase the likelihood to earn more.