▲20%
$51,456
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$39k
MEDIAN
$51k
90%
$98k
The average salary for a General Manager is $51,456 in 2025
Base Salary
$39k - $98k
Bonus
$2k - $14k
Total Pay
$40k - $103k
Is Average General Manager with Customer Service Skills Salary in Houston, Texas your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
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What is the Pay by Experience Level for General Managers?
▲3%
What Do General Managers Do?
General Manager Tasks
- Plan, develop and implement the operational strategies and tactics.
- Ensure adequate management training and development to provide for management succession.
- Direct and lead staff in developing strategies to accomplish objectives approved by ownership.
- Plan, control, communicate and implement procedures and processes for the overall efficient operations of the business.
- Lead and direct executive management team in the development, production, promotion of products and services.
Find your market worth – how it works:
Common Health Benefits for a General Manager
Medical
63%
Dental
56%
Vision
56%
None
38%
Gender Breakdown for General Managers
Male
61.5%
Female
38.5%
This data is based on 13 survey responses. Learn more about the gender pay gap.
FAQs About General Managers
What is the highest pay for General Managers in Houston?
Our data indicates that the highest pay for a General Manager in Houston is $98k / year
What is the lowest pay for General Managers in Houston?
Our data indicates that the lowest pay for a General Manager in Houston is $39k / year
How can General Managers increase their salary?
Increasing your pay as a General Manager is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a General Manager that oversees more junior General Managers, this experience can increase the likelihood to earn more.