▼24%
$67,069
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$54k
MEDIAN
$67k
90%
$109k
The average salary for a General Manager is $67,069 in 2025
Base Salary
$54k - $109k
Bonus
$5k - $13k
Total Pay
$54k - $116k
Is Average Experienced General Manager with Operations Management Skills Salary in Dallas, Texas your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
EXPLORE BY:
Featured Content
‹
Remote Work
New research shows how to set pay for remote employees
Gender Pay Gap
New research shows that each woman experiences the disparity of gender pay gap in different ways, depending on her position, age, race and education.
Compensation Best Practices Report
From compensation planning to variable pay to pay equity analysis, we surveyed 4,900+ organizations on how they manage compensation.
Salary Budget Survey Report
See how organizations are shifting their salary budgets this year.
Retention Report
Get strategies you can use to retain top talent and learn how impactful employee retention really is.
Variable Pay Playbook
Before you decide whether variable pay is right for your org, get a deeper understanding of the variable pay options and the cultural impact of pay choices.
›
What is the Pay by Experience Level for General Managers?
What Do General Managers Do?
General Manager Tasks
- Plan, develop and implement the operational strategies and tactics.
- Ensure adequate management training and development to provide for management succession.
- Direct and lead staff in developing strategies to accomplish objectives approved by ownership.
- Plan, control, communicate and implement procedures and processes for the overall efficient operations of the business.
- Lead and direct executive management team in the development, production, promotion of products and services.
Find your market worth – how it works:
Common Health Benefits for a General Manager
Medical
67%
Dental
56%
Vision
33%
None
33%
Gender Breakdown for General Managers
Male
85.7%
Female
14.3%
This data is based on 7 survey responses. Learn more about the gender pay gap.
FAQs About General Managers
What is the highest pay for General Managers in Dallas?
Our data indicates that the highest pay for a General Manager in Dallas is $109k / year
What is the lowest pay for General Managers in Dallas?
Our data indicates that the lowest pay for a General Manager in Dallas is $54k / year
How can General Managers increase their salary?
Increasing your pay as a General Manager is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a General Manager that oversees more junior General Managers, this experience can increase the likelihood to earn more.