▲32%
$35,080
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$29k
MEDIAN
$35k
90%
$66k
The average salary for a Digital Media Specialist is $35,080 in 2025
Base Salary
$29k - $66k
Bonus
$4k - $6k
Profit Sharing
$0 - $8k
Total Pay
$29k - $67k
Is Average Entry-Level Digital Media Specialist with Online Marketing Skills Salary your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
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What is the Pay by Experience Level for Digital Media Specialists?
What Do Digital Media Specialists Do?
Digital Media Specialist Tasks
- Develop and implement online marketing policies and projects.
- Capture and track public sentiment and interests around the industry or product.
- Improve search engine optimization and general discovery of content by target groups.
- Analyze and report on web traffic, analytics, and engagement.
Find your market worth – how it works:
Common Health Benefits for a Digital Media Specialist
Medical
72%
Dental
56%
Vision
44%
None
28%
Gender Breakdown for Digital Media Specialists
Female
68.2%
Male
31.8%
This data is based on 22 survey responses. Learn more about the gender pay gap.
FAQs About Digital Media Specialists
What is the highest pay for Digital Media Specialists?
Our data indicates that the highest pay for a Digital Media Specialist is $66k / year
What is the lowest pay for Digital Media Specialists?
Our data indicates that the lowest pay for a Digital Media Specialist is $29k / year
How can Digital Media Specialists increase their salary?
Increasing your pay as a Digital Media Specialist is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Digital Media Specialist that oversees more junior Digital Media Specialists, this experience can increase the likelihood to earn more.