▼33%
$104,816
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$69k
MEDIAN
$105k
90%
$141k
The average salary for a Digital Marketing Manager is $104,816 in 2025
Base Salary
$69k - $141k
Bonus
$10k - $20k
Total Pay
$69k - $151k
Is Average Experienced Digital Marketing Manager Salary in Boston, Massachusetts your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
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What is the Pay by Experience Level for Digital Marketing Managers?
▼21%
What Do Digital Marketing Managers Do?
Digital Marketing Manager Tasks
- Develop and implement strategies for new media and digital marketing teams.
- Coordinate online marketing campaigns on all social and digital media platforms.
- Build effective teams, manage multiple projects, and supervise collaboration between departments in order to drive positive business growth.
- Lead website development and oversee all customer-facing digital communication channels.
- Track growth and maintain analytics reports to provide up-to-date information to upper management.
Find your market worth – how it works:
Common Health Benefits for a Digital Marketing Manager
Medical
91%
Dental
91%
Vision
45%
None
9%
Gender Breakdown for Digital Marketing Managers
Female
77.8%
Male
22.2%
This data is based on 9 survey responses. Learn more about the gender pay gap.
FAQs About Digital Marketing Managers
What is the highest pay for Digital Marketing Managers in Boston?
Our data indicates that the highest pay for a Digital Marketing Manager in Boston is $141k / year
What is the lowest pay for Digital Marketing Managers in Boston?
Our data indicates that the lowest pay for a Digital Marketing Manager in Boston is $69k / year
How can Digital Marketing Managers increase their salary?
Increasing your pay as a Digital Marketing Manager is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Digital Marketing Manager that oversees more junior Digital Marketing Managers, this experience can increase the likelihood to earn more.