▼8%
$55,581
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$40k
MEDIAN
$56k
90%
$84k
The average salary for a Content Marketer is $55,581 in 2025
Base Salary
$40k - $84k
Bonus
$979 - $8k
Total Pay
$41k - $85k
Is Average Content Marketer with Copywriting Skills Salary your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
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What is the Pay by Experience Level for Content Marketers?
What Do Content Marketers Do?
Find your market worth – how it works:
Common Health Benefits for a Content Marketer
Medical
75%
Dental
67%
Vision
61%
None
25%
Gender Breakdown for Content Marketers
Female
77.4%
Male
16.1%
Prefer to self-define
6.5%
This data is based on 31 survey responses. Learn more about the gender pay gap.
FAQs About Content Marketers
What is the highest pay for Content Marketers?
Our data indicates that the highest pay for a Content Marketer is $84k / year
What is the lowest pay for Content Marketers?
Our data indicates that the lowest pay for a Content Marketer is $40k / year
How can Content Marketers increase their salary?
Increasing your pay as a Content Marketer is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Content Marketer that oversees more junior Content Marketers, this experience can increase the likelihood to earn more.