▼35%
$81,808
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$52k
MEDIAN
$82k
90%
$125k
The average salary for a Brand Manager is $81,808 in 2025
Base Salary
$52k - $125k
Bonus
$1k - $19k
Profit Sharing
$1k - $18k
Commission
$392 - $20k
Total Pay
$50k - $131k
Is Average Brand Manager Salary your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
EXPLORE BY:
Featured Content
‹
Remote Work
New research shows how to set pay for remote employees
Gender Pay Gap
New research shows that each woman experiences the disparity of gender pay gap in different ways, depending on her position, age, race and education.
Compensation Best Practices Report
From compensation planning to variable pay to pay equity analysis, we surveyed 4,900+ organizations on how they manage compensation.
Salary Budget Survey Report
See how organizations are shifting their salary budgets this year.
Retention Report
Get strategies you can use to retain top talent and learn how impactful employee retention really is.
Variable Pay Playbook
Before you decide whether variable pay is right for your org, get a deeper understanding of the variable pay options and the cultural impact of pay choices.
›
What is the Pay by Experience Level for Brand Managers?
What Do Brand Managers Do?
Find your market worth – how it works:
How do Brand Managers Rate Their Jobs?
Based on 131 responses, the job of Brand Manager has received a job satisfaction rating of 3.48 out of 5. On average, Brand Managers are satisfied with their job.
Common Health Benefits for a Brand Manager
Medical
83%
Dental
76%
Vision
68%
None
15%
Gender Breakdown for Brand Managers
Female
74.9%
Male
23.6%
Prefer to self-define
1.2%
This data is based on 585 survey responses. Learn more about the gender pay gap.
FAQs About Brand Managers
What is the highest pay for Brand Managers?
Our data indicates that the highest pay for a Brand Manager is $125k / year
What is the lowest pay for Brand Managers?
Our data indicates that the lowest pay for a Brand Manager is $52k / year
How can Brand Managers increase their salary?
Increasing your pay as a Brand Manager is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Brand Manager that oversees more junior Brand Managers, this experience can increase the likelihood to earn more.