969,927 kr
Avg. Base Salary (SEK)
/ year
Avg. Base Salary (SEK)
10%
SEK 159k
MEDIAN
SEK 970k
90%
SEK 1m
The average salary for a Sales Director is 969,927 kr in 2025
Base Salary
159k kr - 1m kr
Bonus
97k kr - 511k kr
Commission
0 kr - 600k kr
Total Pay
497k kr - 2m kr
Is Average Sales Director Salary in Sweden your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
EXPLORE BY:
Featured Content
‹
Remote Work
New research shows how to set pay for remote employees
Gender Pay Gap
New research shows that each woman experiences the disparity of gender pay gap in different ways, depending on her position, age, race and education.
Compensation Best Practices Report
From compensation planning to variable pay to pay equity analysis, we surveyed 4,900+ organizations on how they manage compensation.
Salary Budget Survey Report
See how organizations are shifting their salary budgets this year.
Retention Report
Get strategies you can use to retain top talent and learn how impactful employee retention really is.
Variable Pay Playbook
Before you decide whether variable pay is right for your org, get a deeper understanding of the variable pay options and the cultural impact of pay choices.
›
What is the Pay by Experience Level for Sales Directors?
What Do Sales Directors Do?
Find your market worth – how it works:
FAQs About Sales Directors
What is the highest pay for Sales Directors?
Our data indicates that the highest pay for a Sales Director is SEK 1m / year
What is the lowest pay for Sales Directors?
Our data indicates that the lowest pay for a Sales Director is SEK 159k / year
How can Sales Directors increase their salary?
Increasing your pay as a Sales Director is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Sales Director that oversees more junior Sales Directors, this experience can increase the likelihood to earn more.