▼14%
C$71,757
Avg. Base Salary (CAD)
/ year
Avg. Base Salary (CAD)
10%
CA$46k
MEDIAN
CA$72k
90%
CA$120k
The average salary for a General Sales Manager is C$71,757 in 2025
Base Salary
C$46k - C$120k
Bonus
C$3k - C$49k
Profit Sharing
C$5k - C$101k
Commission
C$5k - C$65k
Total Pay
C$48k - C$143k
Is Average General Sales Manager with Sales Management Skills Salary in Canada your job title? Find out what you should be paid
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What is the Pay by Experience Level for General Sales Managers?
What Do General Sales Managers Do?
Find your market worth – how it works:
Common Health Benefits for a General Sales Manager
Medical
81%
Dental
73%
Vision
58%
None
19%
Gender Breakdown for General Sales Managers
Male
65.6%
Female
34.4%
This data is based on 64 survey responses. Learn more about the gender pay gap.
FAQs About General Sales Managers
What is the highest pay for General Sales Managers?
Our data indicates that the highest pay for a General Sales Manager is CA$120k / year
What is the lowest pay for General Sales Managers?
Our data indicates that the lowest pay for a General Sales Manager is CA$46k / year
How can General Sales Managers increase their salary?
Increasing your pay as a General Sales Manager is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a General Sales Manager that oversees more junior General Sales Managers, this experience can increase the likelihood to earn more.