▼15%
C$86,731
Avg. Base Salary (CAD)
/ year
Avg. Base Salary (CAD)
10%
CA$61k
MEDIAN
CA$87k
90%
CA$114k
The average salary for a Demand Generation Manager is C$86,731 in 2025
Base Salary
C$61k - C$114k
Bonus
C$3k - C$21k
Profit Sharing
C$0 - C$5k
Commission
C$0 - C$12k
Total Pay
C$64k - C$120k
Is Average Demand Generation Manager Salary in Canada your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
EXPLORE BY:
Featured Content
‹
Remote Work
New research shows how to set pay for remote employees
Gender Pay Gap
New research shows that each woman experiences the disparity of gender pay gap in different ways, depending on her position, age, race and education.
Compensation Best Practices Report
From compensation planning to variable pay to pay equity analysis, we surveyed 4,900+ organizations on how they manage compensation.
Salary Budget Survey Report
See how organizations are shifting their salary budgets this year.
Retention Report
Get strategies you can use to retain top talent and learn how impactful employee retention really is.
Variable Pay Playbook
Before you decide whether variable pay is right for your org, get a deeper understanding of the variable pay options and the cultural impact of pay choices.
›
What is the Pay by Experience Level for Demand Generation Managers?
What Do Demand Generation Managers Do?
Find your market worth – how it works:
How do Demand Generation Managers Rate Their Jobs?
We currently don't have any reviews for this job and need at least 5 ratings before we can calculate a satisfaction score. Are you a Demand Generation Manager? Take our survey to help us meet this goal.
Common Health Benefits for a Demand Generation Manager
Medical
97%
Dental
85%
Vision
79%
None
3%
Gender Breakdown for Demand Generation Managers
Female
66.7%
Male
33.3%
This data is based on 21 survey responses. Learn more about the gender pay gap.
FAQs About Demand Generation Managers
What is the highest pay for Demand Generation Managers?
Our data indicates that the highest pay for a Demand Generation Manager is CA$114k / year
What is the lowest pay for Demand Generation Managers?
Our data indicates that the lowest pay for a Demand Generation Manager is CA$61k / year
How can Demand Generation Managers increase their salary?
Increasing your pay as a Demand Generation Manager is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Demand Generation Manager that oversees more junior Demand Generation Managers, this experience can increase the likelihood to earn more.