▲18%
C$43,106
Avg. Base Salary (CAD)
/ year
Avg. Base Salary (CAD)
10%
CA$35k
MEDIAN
CA$43k
90%
CA$60k
The average salary for a Content Strategist is C$43,106 in 2025
Base Salary
C$35k - C$60k
Bonus
C$0 - C$350
Total Pay
C$35k - C$58k
Is Average Entry-Level Content Strategist Salary in Canada your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
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What is the Pay by Experience Level for Content Strategists?
What Do Content Strategists Do?
Content Strategist Tasks
- Create specifications and appropriate content for designated audience.
- Improve content delivery including search engine optimization and metadata management.
- Set guidelines for tone, style, and content of writing and communications.
- Strategize to ensure content is consistent and compelling across delivery streams.
Find your market worth – how it works:
Common Health Benefits for a Content Strategist
Medical
87%
Dental
70%
Vision
47%
None
13%
Gender Breakdown for Content Strategists
Female
68.2%
Male
31.8%
This data is based on 22 survey responses. Learn more about the gender pay gap.
FAQs About Content Strategists
What is the highest pay for Content Strategists?
Our data indicates that the highest pay for a Content Strategist is CA$60k / year
What is the lowest pay for Content Strategists?
Our data indicates that the lowest pay for a Content Strategist is CA$35k / year
How can Content Strategists increase their salary?
Increasing your pay as a Content Strategist is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Content Strategist that oversees more junior Content Strategists, this experience can increase the likelihood to earn more.